Established in 2010 Snapdeal is an online shopping portal having more than 35 million products across more than 800 different product categories. It contains more than 125,000 brands which includes regional, national and international areas. The main investors of the company are SoftBank, BlackRock , Alibaba, eBay, Intel Capital, Mr. Tata Ratan , Ru- Net Holdings, etc. FreeCharge has been acquired by Snapdeal for $400 million. It has products ranging from fashion to home and kitchen, mobile phones to tablets, books to electronic devices. From 2011 to 2015, it acquired many companies such as Grabbon.com, Shopo.in , Doozton.com, Wishpicker.com, Smartpix.com.