Our expert academic team takes you on a journey of step-by-step learning using visually interactive lectures
Gain momentum with complementary reading from our state of the art e-library
Refine the skills you acquire through meticulously-structured assignments and practice questions
Benchmark your progress by taking tests that simulate actual exam environment
Navleen Kaur Khetarpal has an M.A. in English Literature from GNDU, PGDBM in International Business and a B.E. in Electronics and Communication. Ms. Khetarpal is an avid reader and she enjoys travelling, sports and anything creative really. She has quickly become an active member of Hitbullseye and with her half a decade’s experience in creating engaging and holistic content there is no one better than her to guide students through the world of digital marketing.
Vipin Sharma has an MBA degree from IIM Indore and B.E. in I.T from PEC. He received the CSC India Innovation Scholarship for outstanding academic performance in I.T. and Marketing as well as the OP Jindal Engineering and Management Scholarship and Gold Medal at IIM, Indore. He started his career at RBL and HSBC Bank and is today the Co-Founder of his own company, Wishastu Infotech Pvt. Ltd. Mr. Sharma’s vast knowledge and practical know-how make him the ideal teacher as he uses his real-world experience to guide all of his students and prepare them better for their future.
Which form of marketing has the most effective return on investment? You guess it, E-mail marketing!
E-mails are a convenient way to target a larger customer base which is why probably all companies in the world use it. And nowadays, e-mails are being complemented with short and crisp messages to keep in constant touch with customers. Thus, it is important for you to understand how to write marketing oriented e-mails and SMSs.
Take this course to understand the nuances of e-mail and SMS marketing!
