How Students Learn

  • 1

    VIDEO TUTORIALS

    Our expert academic team takes you on a journey of step-by-step learning using visually interactive lectures

  • 2

    CONCEPT EBOOKS

    Gain momentum with complementary reading from our state of the art e-library

  • 3

    PRACTICE ASSIGNMENTS

    Refine the skills you acquire through meticulously-structured assignments and practice questions

  • 4

    ONLINE TESTS

    Benchmark your progress by taking tests that simulate actual exam environment

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Course Curators

Course Details

Have you heard the popular phrase “Content is King”? Content marketing is the primary fuel for all marketing efforts of a company. If you know how to manage and market content, it’ll be an added advantage for your placements.

This course will teach you the various aspects of writing meaningful and engaging content. Also, the various strategies which can be used to market the content successfully will be discussed in detail.

So, take up this course to become an expert in content marketing!

What you will learn

  • Need for content marketing
  • Power of storytelling and buyer personas
  • Writing effective blog posts
  • Promoting, analysing and measuring content

Curriculum for this course

Videos

  • Overview of Content Marketing
  • How to write a Blog ?
  • Content Promotion & Analysis

eBook

  • This eBook, when used in conjuncture with videos, sheds light on the basics of content marketing as a strategy for driving business.

Assignments

  • Blog Writing
  • Content Writing

Support & Help

  • Feel free to message us with any issues, queries or feedback you have about this course. We are happy to help!

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Content Marketing