Our expert academic team takes you on a journey of step-by-step learning using visually interactive lectures
Gain momentum with complementary reading from our state of the art e-library
Refine the skills you acquire through meticulously-structured assignments and practice questions
Benchmark your progress by taking tests that simulate actual exam environment
Anoop Ohri has an MBA degree from IIM Lucknow with a background in Commerce. He is a brilliant facilitator and has been associated with Banking Industry while also working as a Freelance Consultant. Mr Ohri’s decades of experience in the field and the fact that he has excellent insight into the world of management makes him the ideal mentor for aspirants looking to make it big in this profession.
Anil Sharma has an MBA degree in Strategy and Marketing from Management Development Institute, Gurgaon and a B. Com from Shri Ram College of Commerce, Delhi University. Mr Sharma is an avid reader and a sports enthusiast, with a keen interest in capital markets. He has been an active member of Bullseye interview preparation team for the last 2 years. With decades of experience in corporate banking, he is the perfect teacher to help students clear critical hurdles during campus placements & other entrance tests.
Marketing is a crucial element of today’s corporate world. The knowledge of basic marketing concepts will make you more valuable to the employer. It is essential to have a good understanding of the marketing process in order to make a mark in your profession. Further, you need to be aware of the essential factors to consider before making a marketing or strategic business plan
The goal of this course is to familiarise you with the core elements of marketing from a CEO/ CMO perspective. The course is equipped with exhaustive study material and video lectures to build your marketing vocabulary.